The six-week annual appeal, supported by The Hits Bay of Plenty 95.0FM, launched on Saturday and collects donations of food and money to support the foodbank through the holidays and into 2025.
The centre also unveiled Trees for Charity on Saturday, a Christmas tree installation made up of 30 trees - up from 20 trees last year.
This year, shoppers are being invited to help decorate the trees.
Tauranga Crossing marketing manager Lana Stretton said the feedback from last year’
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