Saudi travellers are embracing new destinations and digital booking trends as tourism becomes a core pillar of the Kingdom’s Vision 2030 transformation/Image: Wikipedia
Vision 2030: Saudi Arabia’s game changer
The Kingdom’s plan of action
World-class infrastructure boost:
Technology and fan experience:
Growing grassroots & women’s football:
Economic impact and sports diplomacy:
Marketing powerhouse:
A new football world order?
European football clubs are facing their most testing financial period in years, prompting many to look abroad for fresh sources of income. With traditional revenue streams such as television rights weakening, especially in Spain’s La Liga and Italy’s Serie A, powerhouse teams are exploring international opportunities to keep their books in balance.Once heavily reliant on lucrative domestic broadcasting deals, clubs like FC Barc
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