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Sam Altman reveals his favourite ChatGPT feature, hints OpenAI may soon show you advertisements

📅 October 07, 2025 12:00 AM 🕐 Scraped: October 08, 2025

Summary: OpenAI has introduced Pulse, a new feature for ChatGPT that offers daily personalised updates, currently exclusive to Pro subscribers. Pulse reviews user activity and preferences to create tailored suggestions, marking a shift towards proactive digital assistance. Plans for wider availability and potential advertising integration remain under consideration.

OpenAI chief Sam Altman has called ChatGPT’s new Pulse feature his favourite addition in a long time. Speaking at the company’s DevDay event in San Francisco, Altman described Pulse as an exciting step toward making ChatGPT more personal and useful. It is a tool that doesn’t just wait for prompts but actively works in the background to make everyday life easier.

Pulse is currently available only for ChatGPT Pro use

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October 07, 2025 at 12:00 AM

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