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Elections across Europe have been plagued by attempts to spread disinformation in recent years.
In the Romanian presidential election last November, the first round was invalidated based on intelligence reports that allegedly showed Russian involvement in voter influence through social media to bolster support for the then relatively unknown ultranationalist candidate Călin Georgescu.
Other elections, such as those in France in June and July 2024 or the Czech general vote last weekend, were also reportedly targeted by Moscow-made disinformation.
According to the latest EU regulation, which comes into force on Friday, political ads must now carry a transparency label. This notice is meant to clearly identify ads as such and include key information, such as the sponsor, the election to which they are linked and the amounts paid.
The European Commission proposed the rules, known as the Transparency and Targeting of Political Advertising regulation (TTPA), in 2021 to ensure that people are aware of why they are seeing an ad, wh
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