Understanding the degrees
Career paths
Skills required
Skills needed in a journalism career:
Investigative research and critical thinking
Clarity in writing and storytelling
Fact-checking and ethical reporting
Multimedia skills for digital journalism
Skills needed in a communication-based career:
Strategic thinking and audience analysis
Persuasive writing and content creation
Social media and digital analytics
Crisis management and brand strategy
Adaptability and future-proofing
Journalists now need skills in multimedia reporting, data journalism, and audience engagement beyond print or broadcast.
Communications professionals must navigate global branding, influencer engagement, content analytics, and rapid-response messaging in real time.
Global opportunities
Making the choice
In a world driven
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