Would You Shave Off Your Head For a Movie Experience? Exploring Emma Stone's 'Bugonia' Head-Shaving Stunt
Transformation as ritual
Marketing meets identity
What are we willing to change about ourselves for art? For culture? For belonging?
What the message means for us
Are you bald or willing to shave?
On October 20, 2025 the legendary Emma Stone and Yorgos Lanthimos ’ new Hollywood film tested the limits of movie-event culture where attendees at Los Angeles’ Culver Theater were offered free tickets if they were already bald or willing to shav
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