Grab Philippines brings its Asenso Learning Caravan to Baguio City, equipping micro, small, and medium-sized enterprises (MSMEs) with AI-powered tools, cashless payments, and practical digital skills that align with the city’s Smart City priorities: data-driven policymaking, tourism technology, and city-wide digital readiness.
Grab Asenso, Grab’s flagship public-private initiative, maps directly to cities’ digitalization priorities, including Baguio’s. The program upskills small businesses in digital-first marketing and AI, while introducing mobile-first tools that make it easy for entrepreneurs to upgrade and scale their operations – from accepting cashless payments to listing on discovery and delivery
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