Across Europe and Asia, the hospitality industry is becoming increasingly regional, driven by digitalisation, shared training and travellers whose expectations cross borders.
That same trend was visible at this year’s HORECA EXPO UZBEKISTAN 2025, where professionals from Kazakhstan and Uzbekistan met in Tashkent to exchange ideas on how cooperation and technology are changing the region’s service sector.
Kazakhstan: Digitalisation and the culture of service
The Association of Restaurants of Kazakhstan, established in 2016, today unites around 16,000 restaurants across the country.
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