Recession fears aren’t hurting the wish list and shopping app GoWish, which is seeing record numbers ahead of the 2025 holiday season. The app, which has north of 13.6 million registered users, had its best day yet this week, when on Monday it hit No. 2 on the U.S. App Store.

While GoWish has seen similar adoption trends in previous years, this year has proven to be a breakout success. The app doubled the number of users from last year, and it has been breaking records with hundreds of thousands of new daily users in the month of November.

In the U.S.

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