These days, the line between movies and series is fading faster than ever. The way we consume stories is no longer limited to just the big screen or our OTT apps. It is fluid, flexible, and constantly evolving. A blockbuster film can now give birth to a multi-episode web series, while a hit streaming show might soon find itself reimagined as a full-fledged movie. For today’s audience, stories don’t really end any more – they expand.

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Take 'Baahubali', which started as a two-part cinematic spectacle and later evolved into an animated series, or 'Mirzapur', which is reportedly being developed into a feature-length film. These shifts point to one thing – audiences today want to live longer in the worlds they love. They crave continuity, familiarity, and depth. But what’s truly driving this new wave – creative ambition, advancing technology, or simply an audience that refuses to let go of a good story?

Storytelling goes beyond one format

Few projects have redefined Indian cinema’s scope like 'Baahubali'. What began as a two-part epic soon turned into a larger cultural phenomenon – spawning an animated series, merchandise, and even global fan communities.

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