New York Times CENTER-LEFT (-1.0) Reliability: 8.0/10

Is South Korea’s ‘Buddhistcore’ Aesthetic a Fad or a Spiritual Awakening?

✍️ Yan Zhuang, Seung-Ku Lee, Woohae Cho 📅 October 03, 2025 12:00 AM 🕐 Scraped: October 04, 2025

Summary: Young South Koreans are buying Buddhist merch. Monks and experts hope the buzz will translate into deeper engagement.

The most popular booths at the Buddhism convention in South Korea were the ones selling “Buddhistcore” merch.

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📝 Article Information

Author

Yan Zhuang, Seung-Ku Lee, Woohae Cho

Original Publisher

🌍 New York Times

CENTER-LEFT Bias (-1.0)

Published Date

October 03, 2025 at 12:00 AM

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