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New technology, and a new approach, can help local authorities and road planners get ahead of the curve and prevent traffic collisions.
Over 1 million people are killed in traffic collisions globally every year, and road traffic injury remains the leading cause of death for children and young people. The economic costs are enormous: an estimated $3.6 trillion annually , approximately 3 per cent of the world’s GDP.
These alarming statistics are why road safety professionals are looking for new techniques to reduce road traffic collisions. Ultimately, their objective is Vision Zero , a strategy to eliminate all traffic fatalities and severe injuries, while increasing safe, healthy and equitable mobility for all.
This is a considerable challenge, but one which, with the right technology, is achievable.
From reactive to predictive safety
When developing new road infrastructure, most planners rely on data and insights derived from previous crashes to identify high-risk locations and determine what
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