Having been virtually invisible during recent fierce arguments between Labour and Reform UK, the Conservatives have an opportunity to remind voters of their existence as their annual conference takes place in Manchester from Sunday.
It might even be entertaining. Kemi Badenoch, party leader, is certainly massaging expectations lower to the point of inducing depression among her followers. She likens her role to “picking up a distressed asset and turning it around”, and it will take time: “To use a corporate analogy, the quarterly returns may not be great, but the long-term strategy will deliver,” she said. “If we’re looking for sugar highs just to get us through the week, get us through the day, we will not win the next election.”
Expect lots of flags, though…
Anyone remember the Conservatives?
That was Keir Starmer’s cruel jibe during his conference speech
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