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Dutch politicians are re-discovering social media app TikTok in a bid to reach young voters ahead of the parliamentary election scheduled for 29 October. The video application, owned by Chinese company ByteDance, was previously banned by several parties due to security concerns.
A round-up by Euronews among the biggest parties shows that Dutch political parties were not that present on the platform during the last election in November 2023, but most of them have set up an account now. The one missing is the far-right Freedom Party (PVV) of Geert Wilders – which is leading in the latest opinion polls.
The app – which has over 200 million monthly users in Europe – played a central role in
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