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In an increasingly passion-based digital media environment, sports fans are the most powerful — and vulnerable.
Led by the NFL and college football, sports brings in the most loyal, rabid audience, while the rest of TV basically migrates to streaming platforms, led by Netflix.
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Live sports is something people will continually pay to watch.
That is why the current battle between ESPN, owned by Disney, vs. YouTube TV, owned by Google (subsidiary of Alphabet), will not conclude with a winner — just losers.
(Before we go any further, though, let’s answer the question the 10 million or so YouTube TV subscribers want answered: When will they get ESPN and their other Disney channels back? Usually in these distributor-content company showdowns, the answer is in short order, but, to be honest, no one can definitively say, as, at the moment, they are far apart on the central issue of the pr
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