Photo: Ruth Kuo

Feral cats are responsible for spreading toxoplasmosis, which can cause "abortion storms" on sheep farms. Methods of control, such as annual culls, have come under fire from animal welfare advocates.

Content warning: This story describes the killing of animals, including an image of a trapped feral cat

It was over beers in a woolshed that the decision was made: Feral cats would be part of the North Canterbury Hunting Competition.

"We just sort of looked around and went, 'Yeah, might as well'," says organiser Matt Bailey.

"Unbeknown to us, it would go off like a powder keg within a matter of days of posting something on social media."

What the farmers thought was a no-brainer decision to add another pest to the competition shocked cat lovers. The backlash was immediate and sponsors of the rural fundraising event came under attack on social media.

But, if anything, the outcry from animal rights advocates made the decision to include feral cats even more popular with farmers and

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