WHAT do you really look for before whipping out your wallet for a new smartphone?

According to a 2024 Deloitte survey, aside from price, three features top the list for most consumers: battery life, storage capacity and camera quality.

HONOR β€” the global AI device ecosystem company β€” has seamlessly woven all of these into its master-grade imaging flagship device, the HONOR Magic8 Pro, which took centrestage at a recent grand launch event in Ukay Hills, Ampang.

β€œToday, people expect a lot from their smartphones, especially flagship devices that cost thousands of ringgit,” said HONOR South Pacific president Justin Li at the event.

Li highlighted what the survey confirms: modern users value powerful mobile photography, reliable connectivity, long-lasting battery life and devices that won’t rack up high maintenance costs over time. And the Magic8 Pro aims to meet those expectations head-on.

Capture every moment

The newly launched device’s camera is its biggest draw. HONOR Malaysia representative Muhammad Jefri Shah Shahzali noted that HONOR is delivering the best photogr

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