Despite the winter chill, a flea market in Chongqing, China is heating up as a favourite destination for young treasure hunters attracted by a sea of vintage jewellery and nostalgic trinkets.

"The number of young consumers is increasing every year, and lately, we've seen many more foreign visitors," said Zhang Qiuling, a shop owner running a second-hand jewellery shop in the market.

Zhang's business is part of a broader trend that has transformed the traditional market into a "social media-famous" destination, with daily foot tra

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