Rising AI infrastructure demand pushes up prices, weakens consumer sales outlook

RAM memory chips are seen in this illustration photo. SOURCE: REUTERS

Global demand for smartphones, personal computers and gaming consoles is expected to shrink this year as companies from Britain's Raspberry Pi (RPI.L) to HP Inc (HPQ.N) raise sticker prices to offset surging memory chip costs.

The rapid build-out of artificial intelligence infrastructure by US tech firms such as OpenAI, Alphabet-owned (GOOGL.O) Google and Microsoft has absorbed much of the world's memory chip supply, pushing up prices as manufacturers prioritise components for higher-margin data centres over consumer devices.

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