As the K-pop idol market slowly enters a new era, rookie boy groups Cortis and Lngshot are challenging long-held industry formulas by carving out fresh identities in a space long-defied by uniformity and structure.

Cortis made its official debut in September with the EP β€œColor Outside the Lines” under Big Hit Music β€” the agency that houses popular groups BTS and Tomorrow X Together. Lngshot entered the scene four months later with its EP β€œShot Callers” with More Vision, the first boy group to debut under the agency owned by rapper Jay Park.

Though there is a short gap between their debuts, th

πŸ“°

Continue Reading on The Korea Herald

This preview shows approximately 15% of the article. Read the full story on the publisher's website to support quality journalism.

Read Full Article β†’