New Zealand's changing demographics in recent years is being reflected in the rising demand for Indian fashion.
The demand has been fuelled by a fast-growing Indian population, which has overtaken the Chinese community to become the country's third-largest ethnicity, according to the 2023 Census.
Numbering almost 300,000, the Indian community loyally patronises specialist fashion outlets selling sarees, salwar kameez (top and trousers), Patiala suits, lehengas and kurtas throughout the country.
Outlets selling Indian footwear items such as mojaris, juttis and Kolhapuri chappals are also proving popular.
But non-Indian consumers are
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